Intro to Social Media Marketing
Social Media advertising doesn’t have to feel overwhelming. Find out how to harness this powerful tool to connect with existing customers and generate new interest in your products or services!
In this self-paced asynchronous course, students will learn to identify key demographics for online engagement and how to reach them through paid and organic advertising techniques. We’ll guide you through the steps of setting up a marketing campaign that aligns with your goals and evaluate its effectiveness. You do not want to miss this opportunity to determine where to focus your energy and creative talents for the best results.
Optional Zoom meetings with the instructor will be available for all students.
DATES: March 01 - 29, 2022
MODE OF DELIVERY: Asynchronous
INSTRUCTOR: Catherine Hillman
QUESTIONS: Contact instructor at Catherine_hillman@cuesta.edu
|Meet the instructor|
|Catherine Hillman holds a degree in Art and Design from Cal Poly SLO and has worked in the advertising and web design fields for most of her career. She teaches Social Media Marketing courses at both Cuesta College and Cal Poly.|